Don’t know how to make it in the music industry? Today’s episode will show you how the music industry has changed for your benefit. Listen in as Rick sits down with Michael Elsner, a producer, songwriter, and author of The 4 Step Plan to Licensing Success. Michael explains why this is the golden age of music licensing as he gives his step-by-step process to getting started and succeeding through licensing.
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“Every part of a song can find a home.”
– Michael Elsner
What do you want to hear from the Music Industry Blueprint Podcast?
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Time Stamps:
2:25 – From Michael’s pursuit of being a rock star to his introduction to licensing music
10:50 – Michael’s observations of artists that inspired him to music licensing
13:25 – We are in the golden age of music licensing
15:34 – Having a strategy to get music out there
16:19 – Writing elements of songs instead of whole songs
19:55 – It’s all about the elements and the placements
25:36 – The 4 step process of developing music for licensing
25:59 – Step 1: Build your catalog
27:51 – Step 2: Create valuable content (multiple mixes and placements)
28:31 – Step 3: Mastering metadata
39:23 – Step 4: Getting your music heard (working with producers)
47:45 – How the 4 step process sets you apart from other professionals
51:00 – Getting your music licensed by changing your approach — get Michael’s free e-book!
Resources:
Master Music Licensing – The 4 Step Plan to Licensing Success FREE E-BOOK
Simon Sinek: How Great Leaders Inspire Action TED Talk
Connect with Michael:
Connect with Rick:
- Youtube
- Soundcloud
- RickBarker.com
- Contact: rick@rickbarker.com
- Contact: podcast@musicindustryblueprint.com for a chance to be a guest on the MIB podcast show